About NATL
Based in New York with a global reach, NATL is guided by nature, art, technology, and lifestyle, focusing on the wellness and balance of body, mind, and spirit. We are committed to connecting and sharing high-quality content and experiences from around the world. Adhering to the principles of trust, love, empathy, inclusion, and co-creation, we serve and expand the happiness community through our daily practices. "Live with Happiness"—social mission is the foundation of everything. Loneliness, anxiety, and stress impact people's lives to varying degrees. We always put people first, collaborating across sectors to co-initiate and organize hundreds of online and offline events.
With presence across Europe, America, Asia, and Africa, we partner with international art fairs, museums, universities, and government agencies to explore and present diverse experiences. Across all our offerings—from everyday products and artworks to happiness centers, resorts, workshops, and international summits—every participant not only joins as a member but contributes to our thriving happiness community. This spirit is vividly embodied in the ALUCA series, co-created by New York artists Francesca & Alyssa. At just 15 years old, they broke records as the youngest artists selected for Art Basel. Their work has sold out for all four fairs during the first days. They have also captured international attention through their distinct twin dynamic and bicultural Eastern and Western upbringings. Through their distinctive artistic language, they advocate for a way of relating based on trust, companionship, and sharing.
ALUCA:
A: Appreciation
L: Link
U: Unity
C: Community
A: Action
ALUCA embraces gratitude, growing through connection, moving forward through unity, sharing in community, and experiencing growth and happiness through action. For over 20 years, NATL has supported international research labs and scholarship programs, providing concrete support for artists' projects and nature conservation. We firmly believe that sharing and mutual assistance can bring warmth, happiness and purpose together.
Art Collections:
Happy ALUCA Double Hug
A warm hug instantly creates a heart-to-heart connection expressing more than what words can describe. It welcomes joy upon meeting and provides strength upon parting.
Life's natural "double gift"—a double hug goes beyond simple companionship to create the deepest, most sincere, lasting protection and connection between hearts. Within each embrace, Happiness blossoms; through companionship, love and hope come alive. This captures ALUCA's spirit: delivering genuine warmth with double sincerity, making life more beautiful through embraces, one shared moment at a time.
About the Artists
Francesca
Francesca is a young entrepreneur and leading young talent, ever since she could grasp a pen at a young age, she started her enlightened journey of creating art. Beginning in kindergarten she was drawing boldly, creatively and even designing fashion. At the same time, she has been fascinated by animals and nature. She began co-creating art collections with professional artists internationally. Her strengths are drawing, painting, sculpture, fashion design and tech. Her work focuses around nature, the global environment and humanity. Her artworks are based off of realism and she likes to experiment with color combinations; the artworks create a calm feeling. Francesca's work is collected by influential figures and institutions. Recently Francesca’s ALUCA Collection was selected for the Art Basel Show and it was sold out on the show’s first day. As she starts her new chapter at a leading all-girls school, she continues her passion and effort for improving a better future for society. She loves to explore the world physically.
Francesca loves music and outdoor sports; she has played cello with the UN orchestra and performed at Carnegie Hall in NYC.
Alyssa
Alyssa is a New York based young entrepreneur and talented artist that studied at the United Nations International School which brings her a global diverse culture. She studies multiple languages and has a strong passion for art ever since she was a toddler. Her passion drives her to visit and attend hundreds of galleries, museums and art fairs from Europe, Latin America and Asia and Africa. She has also attended dialogues with global female artists. Her art is now in the hands of many influential collectors and institutions around the world. Her pieces often have a wide range of themes and look surface to the eye, but allows people to dive deeper using their knowledge. Alyssa does digital and traditional art, traditional art mediums include painting and sketching. She uses an abstract style similar to anime and manga to let her imagination come to life. Recently, Alyssa’s ALUCA Collection was selected for the Art Basel fair and was sold out on the first day.
Beyond being an artist, Alyssa is also deeply involved with NGOs to help other artists and different communities such as music, tech and education industries who need support. She is an avid writer even receiving a writing award From Oxford. Through art and essay writing she enjoys speaking about global health, climate change and human culture. You can find her on user: @noodlez_doodlez012